Mr.
Mei Songlin
Address: Blk 304 Clementi Ave. 4, #06-491 Singapore
120304
Telephone: 65-7740715 (Home); 65-98207180
(Mobile)
Date of Birth: 24 Oct. 1969
E-mail: [email protected]
Ideal positions:
statistician/ modeler, market researcher, business analyst, or SAS
programmer
As a market research manager of an
international marketing information service company in Singapore, I desire to
work in the fields of health care, pharmaceutical & biotechnology industry,
or banking & finance and establish a career in statistical modeling, applied
statistical analysis, SAS programming, or market research.
My current company is the regional
(Asia Pacific) office of an international marketing research firm recognized by
many industries as the "voice of the customer", headquartered in Los Angels,
USA. As the market research manager, I am in charge of modeling, data cleaning,
statistical analysis, report writing, IT application development and training
colleagues on Statistics, Market research, SAS, SPSS, Web Page design, TM1 (an
application of OLAP), Visual Basic, and other IT applications. As the second
employee of this company (Boss is the first one), I have involved in 35
nation-wide automotive market research projects in the past year, and each of
them has an average sample size of 4000.
Work Experience
1999 – Present J.D. Power & Associates (Asia
Pacific, Singapore office)
Market Research Manager
- Taking charge of statistical modeling, data cleaning
& processing, market analysis, report writing.
- Developing IT application programs (based on Office
Visual Basic and SPSS syntax & scripts) to improve working efficiency.
-
Optimizing and standardizing the entire
process of market research projects. As a result, a project that used to take
two months can be completed within 3 weeks now.
- Training colleagues on Statistics, Market research, SAS,
SPSS, Web Page design, TM1 (an application of OLAP), Visual Basic, and other IT
applications
1995 –1996 Eastern Communication Co., the
largest wireless com. Manufacturer in P. R. China
Market Analyst
-
Founded market research group with other
two colleagues and reported directly to marketing executive vice president.
-
As a team leader, designed, carried out,
analyzed and communicated market survey
- Developed and managed nationwide market information
database and collected market data through a variety of communication channels.
-
Explored the factors on national level to
determine the purchasing power, and further spearheaded and developed a business
account of US$32million.
Research Experience
1996 - 1999 Department of Industrial & Systems
Engineering, National University of Singapore
Ph.D. Candidate and a holder
of research scholarship awarded by Singapore government
- Modeling & analyzing the diffusion process of IT
innovations
- Developing marketing strategies for IT new products
based on empirical study findings
- Conducting interview with 109 executives from various
organizations and building multivariate statistical models to explore the
leadership process
1993 - 1994 Shanghai Jiaotong University, P.R. China
Research Project Team Player
- Building statistical models to analyze economic and
demographic trends of Shanghai City from 1997 to 2000 and hence providing
scientific support for Shanghai five-year city development planning
-
Developing multi-objective decision
application software
Education
1996 - 1999 Ph.D., Department of Industrial &
Systems Engineering, National University of Singapore, major in applied
statistics (e.g. structural equation modeling) and its application to the
marketing of IT innovations.
1992 – 1994 Master of Systems Engineering,
School of Management, Shanghai Jiaotong University, Shanghai, P.R. China, major
in economic and demographic analysis
1988 – 1992 B.A, Electrical Engineering, Jilin
University of Technology, Changchun, PR China
Professional
Education
1995 Motorola China
Co., Ltd, Beijing, PR China
-Motorola's Total Customer Satisfaction.
Honors
- 1996 - 1999 Research scholarship by Singapore government
-
1996 Outstanding Market Research, Eastern
Communication Co.
- 1994 Class II Award, Shanghai Science & Technology
Development
- 1992 Outstanding Graduate Student (Top 1% graduate
student) by the Ministry of Machinery & Electronics Industry, PR China
Computer
Skills
- Platform: Unix, Windows & NT.
- Application: SAS, SPSS, MS Office 2000, TM1, Adobe
Acrobat, PhotoShop
- Computer Language: SAS programming, SPSS Syntax &
Script, Office Visual Basic, Web Programming (HTML, JavaScript), Unix Shell
Programming, C, and Fortran.
Language
-
Fluent in English & Mandarin
Professional Affiliation
-
Member, Academy of Management
Referee Provided on request